SE Ranking tracks where a site ranks for its keywords, how visible it is in search, and how competitors move around it. Connecting SE Ranking to clariBI puts that search data next to the traffic and revenue it is meant to drive.
Why connect SE Ranking
Rank tracking lives in a dedicated SEO tool, away from the analytics and revenue numbers that show whether rankings actually convert.
With SE Ranking connected, you can ask "Which keywords gained or lost positions this month?", "What is our search visibility versus our top competitor?", or "Which ranking pages drive the most assisted revenue?" and the AI engine reads the data live.
How the connection works
clariBI talks to SE Ranking through its hosted MCP server at https://api.seranking.com/mcp. Authentication uses an OAuth flow that clariBI registers itself for (no developer console setup on your side). Tokens stay encrypted server-side and never leave clariBI in clear form.
sequenceDiagram
actor U as You
participant C as clariBI
participant V as SE Ranking
U->>C: Click Authorize with SE Ranking
C->>V: Open OAuth authorization
V-->>U: Grant read access?
U->>V: Approve
V-->>C: Authorization code
C->>V: Exchange code for tokens
V-->>C: Access + refresh tokens
C->>C: Encrypt and store credentials
C-->>U: Connection ready
Available tools
clariBI exposes the read-only SE Ranking tools that the vendor's MCP server publishes at connection time. Write operations (create, update, delete, send, refund) are filtered out by a name-pattern blocklist before any tool reaches the analysis engine, so connecting SE Ranking cannot modify data on the vendor side.
The exact tool inventory depends on the SE Ranking features your account has access to. After connecting, try a few natural-language questions to see what SE Ranking data clariBI can pull.
Data flow during analysis
When you ask a question that maps to SE Ranking, the AI engine routes to the right tool, reads the result, and pairs the answer with a chart you can pin to a dashboard.
sequenceDiagram
actor U as You
participant C as clariBI
participant AI as AI engine
participant V as SE Ranking
U->>C: Ask a question about search ranking and SEO data
C->>AI: Plan the analysis
AI->>V: Call the right tool
V-->>AI: Tool result
AI->>AI: Summarize and chart
C-->>U: Answer plus visual
Setting up the connection
- Open Data Sources in the clariBI sidebar.
- Click Add data source.
- Open the MCP Servers tab.
- Click the SE Ranking card.
- Click Authorize with SE Ranking.
- Sign in to SE Ranking in the popup window and grant the requested read scopes.
- Back in clariBI, give your data source a name.
- Click Finish.
Permissions and data access
clariBI connects through SE Ranking's OAuth flow and inherits the connected user's account access. The catalog exposes read tools only (reading rankings, keywords, competitors, and backlinks); clariBI never edits a project or keyword list. Disconnect anytime from Settings → Integrations in clariBI.
Troubleshooting
| Error | Cause | Fix |
|---|---|---|
| "No keywords returned" | The connected account has no project for that domain, or the keyword group is empty. | Confirm the project and keyword group exist in SE Ranking and that your user can see them. |
| "Positions look stale" | SE Ranking updates positions on a schedule per plan; the latest check may not have run yet. | Check the project's update frequency in SE Ranking, or trigger a manual check there. |