For marketing teams
Spend and results from every channel, side by side
Each ad platform reports its own view. clariBI syncs them next to your analytics, CRM and email data, so you can compare cost per lead or per customer across channels in one chart.
14-day trial with 50 AI credits and no credit card. Afterwards the Free plan keeps your data and source dashboards.
You connect
HubSpotGoogle AnalyticsGoogle AdsMeta AdsSearch Console
Semrush
Semrush
01 What to connect
The tools that hold the numbers
| Paid | Google Ads and Meta Ads, synced by campaign, ad group or ad set, ad, keyword, placement, device and demographics. |
| Web and search | Google Analytics 4, Search Console, plus Semrush, Ahrefs, SE Ranking and other SEO connectors. |
| CRM | HubSpot, Pipedrive, ActiveCampaign or another CRM connector. |
| Klaviyo, Mailchimp, Brevo, MailerLite, Braze, Iterable. | |
| Product | PostHog, Mixpanel or Amplitude for signups and activation. |
02 Questions
Examples of what you can ask
Questions that span platforms need each platform connected. Each connected ad account counts as one data source.
| Question | Where the answer comes from |
|---|---|
| "Which channel had the lowest cost per lead last quarter?" | Spend from Google Ads and Meta Ads, leads from HubSpot. |
| "What is the return on ad spend for our top five campaigns this month?" | Campaign spend next to revenue or conversion value. |
| "Which landing pages convert best from paid social?" | Google Analytics 4 landing pages filtered to paid social traffic. |
| "How did email campaigns convert compared with paid traffic?" | Klaviyo or Mailchimp campaigns next to Google Analytics 4. |
| "Which search queries lost clicks since last month?" | Search Console queries over two periods. |
03 Dashboards
What to set up first
- Each ad account and property gets an automatic dashboard as soon as it syncs.
- A channel mix dashboard: spend, leads, customers and cost per customer by channel.
- Start from the marketing templates (the largest template category) and adjust.
- On Professional, email the monthly report to the team on a schedule.
04 Limits
What clariBI does not do here
- It lines up spend and outcomes by date, campaign or source. It does not build a multi-touch attribution model.
- LinkedIn, TikTok and Microsoft Ads have no direct connector. Upload an export, or use the Two Minute Reports MCP connector (Starter and up) if you already use that service.
- It reads your ad accounts; it cannot change budgets or pause campaigns.
See also
Try it on your own data
The trial lasts 14 days and needs no credit card. When it ends you move to the Free plan and keep your data and source dashboards.