Lytics + clariBI
Connect Lytics with your API key, sync your audience segments, and see how big each segment is sitting next to the rest of your business data.
Native Lytics data-source connector.
Paste your Lytics API key, sync your segments, and clariBI pulls each segment with its current member count into preprocessed datasets and auto-generated dashboards, right next to your other tools. Access is read-only.
What is Lytics?
Lytics is a customer data platform that builds audience segments from unified behavioral profiles.
clariBI reads Lytics through its REST API using your own API key: your audience segments with their current member counts. Access is read-only, and clariBI never edits a segment.
Learn more at lytics.com
Connect Lytics in three steps
Open Data Sources in clariBI
In clariBI, go to Data Sources → Add Data Source, find Lytics, and paste your Lytics API key (Lytics account settings, API tokens). The key is Fernet-encrypted at rest.
Choose what to sync
Pick the segment sizes resource to pull. clariBI reads it read-only.
Sync, then get dashboards
clariBI syncs the segment sizes, preprocesses them, and builds an insights dashboard. Ask "Which segments are growing fastest?" and the AI engine queries the synced segment data alongside your revenue.
What you can analyze
Out of the box with the Lytics connector:
- Audience size by segment
- The largest and smallest segments at a glance
- Segment sizes tracked across each scheduled sync
- Public versus private segments
- Segment membership lined up with campaign sends and revenue
- Cross-source: segment size → campaign reach → revenue
Lytics is one of many data sources you can connect to clariBI. See the full list →
What gets synced
clariBI pulls your segment sizes through the Lytics REST API, lands them as a preprocessed dataset, and refreshes them on your schedule. Access is read-only.
clariBI syncs each segment with its name, slug, and current member count, then builds an insights dashboard you can query, extend, or pull into reports. Because every scheduled sync captures a fresh snapshot, the size of each segment builds into a series over time.
clariBI only ever reads. It never edits a segment or a profile in Lytics.
Cross-source questions Lytics makes possible
Lytics data is most useful next to your other tools. clariBI's planner composes it with your CRM, billing, and product data through the same entity-join primitives that back every cross-source analysis.
Lytics × Revenue
"Do our biggest segments bring in the most revenue?"
Planner: read segment sizes from Lytics, join to revenue by segment, and rank segments by revenue per member.
Lytics × Campaigns
"How much of our audience did the last campaign reach?"
Planner: read the target segment size from Lytics, compare to campaign sends, and report the reach.
Lytics connector FAQ
What do I need to connect Lytics?
Your Lytics API key (account settings, API tokens). You paste it into clariBI once; the key is Fernet-encrypted at rest.
Can clariBI change my Lytics segments?
No. The connector only reads your segments and their sizes. It never edits a segment or a profile.
Which clariBI plan includes the Lytics connector?
Data-source connectors are available on the Trial, Starter, Professional, and Enterprise plans. You can connect it during the free 14-day trial.
Start your free trial and connect Lytics in a minute
API key in, read-only, synced segment dashboards in seconds.
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