Amplitude is the broader behavioral analytics platform many product teams build retention and growth metrics on. Connecting Amplitude to clariBI surfaces cohorts, saved charts, and behavioral graphs inside your AI analyses.
Why connect Amplitude
Amplitude has rich visualization but ad-hoc questions usually require a chart-builder session.
With Amplitude connected, you can ask "Which segment has the highest 7-day retention?", "Compare engagement between paid and organic users", or "Show conversion in the activation funnel" and the AI engine pulls the answer.
How the connection works
clariBI talks to Amplitude through its hosted MCP server at https://mcp.amplitude.com/mcp. Authentication uses an OAuth flow that clariBI registers itself for (no developer console setup on your side). Tokens stay encrypted server-side and never leave clariBI in clear form.
sequenceDiagram
actor U as You
participant C as clariBI
participant V as Amplitude
U->>C: Click Authorize with Amplitude
C->>V: Open OAuth authorization
V-->>U: Grant read access?
U->>V: Approve
V-->>C: Authorization code
C->>V: Exchange code for tokens
V-->>C: Access + refresh tokens
C->>C: Encrypt and store credentials
C-->>U: Connection ready
Available tools
clariBI exposes the read-only Amplitude tools that the vendor's MCP server publishes at connection time. Write operations (create, update, delete, send, refund) are filtered out by a name-pattern blocklist before any tool reaches the analysis engine, so connecting Amplitude cannot modify data on the vendor side.
The exact tool inventory depends on the Amplitude features your account has access to. After connecting, try a few natural-language questions to see what Amplitude data clariBI can pull.
Data flow during analysis
When you ask a question that maps to Amplitude, the AI engine routes to the right tool, reads the result, and pairs the answer with a chart you can pin to a dashboard.
sequenceDiagram
actor U as You
participant C as clariBI
participant AI as AI engine
participant V as Amplitude
U->>C: Ask a question about behavioral analytics data
C->>AI: Plan the analysis
AI->>V: Call the right tool
V-->>AI: Tool result
AI->>AI: Summarize and chart
C-->>U: Answer plus visual
Setting up the connection
- Open Data Sources in the clariBI sidebar.
- Click Add data source.
- Open the MCP Servers tab.
- Click the Amplitude card.
- Click Authorize with Amplitude.
- Sign in to Amplitude in the popup window and grant the requested read scopes.
- Back in clariBI, give your data source a name.
- Click Finish.
Permissions and data access
clariBI requests Amplitude analytics read scope, covering cohorts, charts, events, and queries. No charts or cohorts can be created or modified. Disconnect from Amplitude settings or from clariBI Settings.
Troubleshooting
| Error | Cause | Fix |
|---|---|---|
| "Project not selected" | Your Amplitude org has multiple projects. | Pick the right project in Amplitude before authorizing. |