Connect ActiveCampaign to clariBI with your account name and API token to sync email campaign reports (sends, opens, clicks), read-only, with auto-generated dashboards next to your business data.
What is ActiveCampaign?
ActiveCampaign is an email marketing and automation platform for sending campaigns and tracking how each one performs.
clariBI reads ActiveCampaign through its v3 REST API using your account name and API token: per-campaign sends, opens, and clicks, with the send date and status. Access is read-only, and clariBI never sends a campaign or edits a contact.
How to connect ActiveCampaign
- Open Data Sources in clariBI. In clariBI, go to Data Sources → Add Data Source, find ActiveCampaign, and enter your account name (the acme in acme.api-us1.com, shown under Settings → Developer) and your API token. The token is Fernet-encrypted at rest.
- Choose how much history. Set how many campaign reports to pull. clariBI reads your campaign performance read-only.
- Sync, then get dashboards. clariBI syncs the campaign reports, preprocesses them, and builds an insights dashboard. Ask "Which campaigns drove the most opens this quarter?" and the AI engine queries the synced reports alongside your revenue.
What you can analyze
- Sends, opens, and clicks per campaign over time
- Open rate and click rate trends across campaigns
- Best and worst performing campaigns by engagement
- Unsubscribe and bounce counts per campaign
- Engagement lined up with send dates
- Cross-source: campaign clicks → site sessions → revenue
What gets synced
clariBI pulls your campaign reports through the ActiveCampaign v3 REST API, paginates the full list, lands it as a preprocessed dataset, and refreshes on your schedule. Access is read-only.
For each campaign, clariBI syncs sends, opens, unique opens, clicks, and bounces with the send date, then builds an insights dashboard you can query, extend, or pull into reports.
clariBI only ever reads. It never sends a campaign or edits a contact in ActiveCampaign.
Questions across your other data
Once your records are synced, the AI engine can join them to the rest of your business data. A few examples:
| Pairing | Question | How clariBI answers |
|---|---|---|
| ActiveCampaign × Revenue | "Which campaigns actually drove revenue, not just opens?" | Planner: read campaign clicks from ActiveCampaign, join to orders by date, and rank campaigns by revenue, not open rate. |
| ActiveCampaign × Signups | "Did the latest send move new signups?" | Planner: read send dates and clicks from ActiveCampaign, align to daily signups, and report the lift around each send. |
Frequently asked questions
What do I need to connect ActiveCampaign?
Your ActiveCampaign account name (the acme in acme.api-us1.com) and an API token from Settings then Developer. You enter them into clariBI once; the token is Fernet-encrypted at rest.
Can clariBI send campaigns or edit my contacts?
No. The connector only reads your campaign reports. It never sends a campaign or edits a contact or list.
Which clariBI plan includes the ActiveCampaign connector?
Data-source connectors are available on the Trial, Starter, Professional, and Enterprise plans. You can connect it during the free 14-day trial.